Feature writing way out West

In December I was commissioned to write my first feature for national title, Coast Magazine. It was a tough gig, a weekend in Marazion staying at The Godolphin exploring what West Cornwall has to offer to out-of-season visitors. I’ve visited Cornwall many, many times. It’s been the UK holiday destination of choice for my kids for years, even though its just a stone’s throw from Devon. But I wasn’t familiar with this particular coastline. A treat was in store.

The trip started with me taking the plunge, literally. On a freezing cold Friday afternoon, what else would you do but jump into an outside pool in Penzance? Luckily it was geothermally heated. From then on in, the weekend was a cornucopia of unexpected experiences, including an afternoon session lino-cutting under the direction of a softly-spoken, bemused Cornish artist. I might have been better prepared if I’d read the itinerary more closely (ie bring old clothes and an apron).

Retail therapy in Penzance, a gentle walk along the South West Coast Path to Long Rock, a trip to Mousehole to see the Harbour Lights. Food at The Mexico, food at The Hoxton Special, food at 2 Fore Street. The Godolphin was fabulous, with Insta-worthy views across to St Michael’s Mount. All the better when accompanied by stunning sunsets and complimentary local fizz.

My work life isn’t always like this. Usually I’m bashing away at the keyboard for hours on end, Googling madly, (politely) badgering a journalist, ticking things off my to-do list, adding more things on. So believe you me, this assignment was a real treat.

I won’t say too much as the feature will be in the March issue so you’ll have to buy a copy to get the full story.

As a side hustle to my PR service, feature writing will never make me wealthy. However, it does make me rich in terms of trying new experiences and meeting fascinating people. Result!

Happy New Year, may your 2023 be filled with stunning sunsets.

 

Exeter Magazines – Extra Fun

I’ve been writing for Devon Life from time to time for a couple of years now. Always good fun, I enjoy having the chance to write about a variety of different subjects, from gliding and riding to auctioneers and lady stonemasons.

Recently, however, I’ve had the opportunity to write for two Exeter magazines: Exeter Life and Exeter Living. Exeter Life asked me to write up a visit to Circa 1924 with four different food editors. I’m not a foodie writer so I panicked a little about using the right terminology – there are clearly ways of describing ambiance and food dishes that are not within my usual descriptive vocabulary.

Oh well, at the end of the day it was fine, well illustrated by a photo I took of Devon Life Ed Andy Cooper with a serviette stuffed in his shirt collar.

Exeter Living then approached me to write a feature about Honiton. That was more of a breeze, as I know my local town well, and most of the places to visit, shop, dine and stay. The only problem was the word count was so low that I had a job to cram them all in! Trusty camera to the rescue once again as I ran up and down (and across) the High Street taking photos to illustrate the piece.

Enjoyable stuff. More please!

Why use a professional photographer for PR?

A few years’ ago, after experiencing intense frustration with a lack of images available to accompany press releases for clients, I made a small investment. I bought a Nikon DSLR camera.

Now, I have a background in working with images. I was for many years a video producer and occasional director. I’m not bad a framing a picture. My photos have been featured in magazines, newspapers and websites.

However, I am not a photographer. I do my best but I have limited technical knowhow. My photos rarely have that extra sparkle that a news editor, for example, is looking for. I’m not doing myself down here, there’s a place for my type of photograph. However…

Robin Rea 1 My mini case study is a visual one. On the left, a photo I took for lovely client, Robin Rea of the Rusty Pig restaurant. On the right, a photo taken by the talented Andy Johnstone of Wild Dog Productions.

Sue Cade PortraitSue Cade ProfileAnd here I shall, without vanity, expose myself. On the left, a photo of me taken with my camera by my delightful teenage daughter. On the right, one taken by Matt Austin of Matt Austin Images.

I commissioned Matt to take a series of profile pics for me for business use. He swears he didn’t use Photoshop, just a ‘beautifier’ lamp… (I am currently attempting to find a portable version to attach permanently to my head).

The moral of the story is, if you can possibly afford to employ a photographer, do. They are worth their weight in gold. And they may not be as expensive as you think.

I love my camera. I mainly love my camera because it’s red and almost foolproof. But I love a professional photograph more.